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meet DRAG in demand
Drag in Demand is the destination to book local drag queens and kings to stars from Drag Race and its global franchises
CHANGING THE GAME
As the market—and the world—continues to shift Drag in Demand believes the era of exclusivity agreements is coming to an end. Drag in Demand is a platform that equips clients with the talent, experiences and resources to authentically engage the LGBTQ+ community and allies, while providing talent with the tools, visibility and support they need to grow their brands—while we do what we do best: advocate for talent on the front lines of visibility.
We proudly welcome not only talent but Drag in Demand agents who are members of the LGBTQ+ and drag community. Our agents bring firsthand experience as drag performers themselves, channeling their passion and insight into every booking along side the talent.
By uniting Drag in Demand under The Gaybors Group—alongside Comedians in Demand and Music in Demand—we’re creating a streamlined way for clients to work with every corner of the gayborhood while building a connected economy for artists, creators and performers—one that ensures the dollar stays where it belongs: in the gayborhood.
Disco Dollie
drag in demand: national director: united states
With three decades of experience in the art of drag, Disco Dollie is a seasoned performer, creative producer, and community leader who has left an indelible mark on stages across the LGBTQIA+ entertainment scene. Known for bringing glamour, wit, and a deep sense of authenticity to every performance, Disco Dollie embodies the power of drag as both an art form and a movement.
Beyond the stage, Disco Dollie brings a strong professional background in marketing, social media management, and nightlife leadership. Their ability to blend creative vision with strategic direction has made them a driving force in developing inclusive, high-impact productions that uplift and unite queer communities.
As the Drag in Demand Vice President and Director for San Diego, Disco Dollie champions artistry, collaboration, and representation—bridging the gap between entertainment and empowerment. Their mission is to create spaces where performers shine, audiences connect, and the legacy of drag continues to evolve with purpose and pride.
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heather
drag in demand: experiences programmer
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todd
drag in demand: founder
Todd is the Founder and CEO of The Gaybors Group, which oversees Gaybors Agency, Drag in Demand, Comedians in Demand, Music in Demand, and Drag Trips. A proud and unapologetic member of the LGBTQ+ community, Todd has dedicated his career to advocacy and to building platforms that create visibility, opportunity and lasting impact for the community he proudly calls home.
His journey began over two decades ago with the founding of Hope’s Voice, a groundbreaking agency that brought LGBTQ+ voices, perspectives and conversations to college and university campuses across the country. He later founded Gaybors Agency, now the largest LGBTQ+ creator agency in the United States, empowering and creating opportunities for LGBTQ+ creators — affectionately known as “Gaybors.”
Todd’s love of the arts, especially the art of drag, led to the creation of Drag in Demand, a global agency that celebrates LGBTQ+ artists while ensuring LGBTQ+ dollars stay where they belong—in the gayborhood. Supported by a growing team of Drag in Demand Directors around the world, Drag in Demand is more than an agency — it’s a movement rooted in visibility, inclusion and the power of queer creativity.
Todd knows that with power and privilege comes responsibility. Whether through national campaigns, creator partnerships, event or trip bookings, every transaction at The Gaybors Group contributes to the Gaybors Fund, which supports grassroots nonprofits, nominated by creators and talent, doing life-saving work in LGBTQ+ communities.
Lawrence
drag in demand: national director: canada
Celebrating over 30 years in the entertainment industry, Lawrence has built a career managing events, drag performers, musicians, athletes and a wide range of talent. His journey began at just 16 years old when he managed his first band—an early sign of the passion and dedication that would shape his life’s work. Over the decades, Lawrence has combined deep experience in the arts with a strong foundation in business and law to advocate for performers and help them thrive.
Lawrence holds a Bachelor of Arts in Philosophy with minors in Ethics, Law and Society, a Master’s degree in Community Development and two Juris Doctor degrees—one from Canada and another from the United States. He also shares his knowledge as a part-time instructor of Business Law and Business Ethics at his local college.
Lawrence founded Lavender Promotions, Canada’s first queer-focused talent and event agency. It wasn’t born from a business opportunity—it grew from friendship, community and a desire to fill a gap. His mission as the Canadian Director at Drag in Demand is clear: to provide professional guidance and business expertise to LGBTQ+ artists so they can focus on doing what they do best—being brilliant artists.
anthony
drag in demand: alberta director
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tyson
drag in demand: ontario director
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global council
Gaybors Council members contribute valuable insights that help shape our mission to create opportunities, uplift gaybors and make a meaningful impact in the gayborhoods we’re proud to call home.
our
commitment
gaybors fund
Grassroot nonprofits are the heartbeat of the gayborhood. These smaller organizations do vital, on-the-ground work, yet frequently struggle to access the working capital, grants and program funding needed to sustain their impact—and sometimes even to keep their doors open.
The Gaybors Fund is here to help bridge the gap.
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